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Do not use Free Autoresponders – Here is why what is the problem with the use of automated answering services for free or download and install their own voice mail for free?

R. Since the use of a free service almost certainly cost you more in the long term. Perhaps many more.

In my opinion, is an absolute, of course, to use a telephone service are large and well established. You get:

* The highest rates of delivery – important because he worked hard disk (and perhaps paid a lot) for people to opt for their newsletter.

* The real-time management of its customer database – important because the law CAN-SPAM requires you to send messages only to people who asked for them and unsubscribe people immediately when request. (Among others)

* Full compliance with the Can-Spam Act – important, since non-compliance will cost you an arm and a leg (and perhaps your company).

The monthly fee varies around and is a pittance to pay for services they provide. Here’s why:

e-mail marketing has taken off in the late 90s because it was a very cost effective alternative to direct mail. This led to a high volume of unsolicited commercial messages (spam) that the Can Spam Act was introduced in 2003 for control.

Can-Spam requirements are difficult – but the Can-Spam Act is also marketing and professional real e-mail, buddy.

Can-Spam requires a series of requirements for email marketing, including what you must do to avoid being considered a spammer, so the information you need to have the feet of your emails, how dealing with complaints and unsubscribe requests and more.
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For this reason alone is worth paying for the services of a professional answering service.

Autoresponder only fully professional services with CAN-SPAM (which requires you to be as good), but always up to date with changes in legislation affecting email marketing.

There are other advantages.

ISPs are very difficult to spam. />

However, the good news is that all major professionals Autoresponder all have close ties and cooperation with the ISP.

After all, is in the interest of both parties that End users receive e-mails they want.

a result of this cooperation they have received the delivery rate in a way that better services without answering.

Here’s an example My own experience: my company to use one of the most popular autoresponder service. US.95 The cost is per month and get a% 98 + delivery rate.

automatically handle requests low and complaints from my clients. They keep a record of all subscribers to opt in details and in his case has tried to accuse me of spam, I will give all the evidence I have to prove my innocence – in court if necessary.

I am also affiliated with two other companies that use their own voice mail systems. In a case that had to be personally responsible for the disposal of customers who unsubscribe. I was legally responsible for executing requests to unsubscribe.

Fortunately (but only in so far as this question relates!) That the service had an implementation rate of 0%. I’m serious – all emails sent on my behalf for this system has been returned to the sender. But at least not have to worry about the handling of requests for low

In the second case, unsubscribe requests are processed automatically, but the execution rate was just over 30%.

have to do much work, and sometimes pay good money to people on your list, do not want to lose all that effort to have your email published by the ISP

So what are the services you can expect from the major service providers Autoresponder? />
The largest and best known providers service autoresponder all costs USD per month.

For this you get:
* /> The ability to create an unlimited number of mailing lists (mailing lists can be different for different products or companies have).

* It will provide you with a confirmed case (and checked) opt-in, where the IP address, the date and now that its subscribers have confirmed your order the newsletter is registered and filed in case of future problems.

* You will be able to establish that the emails you want in each list (I have a list of more than 40 emails pre-written to be delivered within about nine months)

* You will be able to send emails from courier ad hoc (as long as you want) programmed messages and more.

* You will have access to powerful reporting tools allow you to do a thorough analysis of its Customer

* You will be able to isolate the segments of their customer base and send emails for each segment. For example, you can send congratulations to the American Thanksgiving based only subscribers.

* All unsubscribe requests will be automatically managed

* All complaints will be handled automatically

* All provisions of the CAN-SPAM Act will be met – and be sure to provide all the information you provide to perform well.

* Provide tools and support to help enhance the effectiveness of their email campaigns

And if the rate of implementation and compliance with the CAN-SPAM was not enough here is another reason why I use my service provider voice mail:

“The money is in the list” is a statement you hear over and over again.

Once you have your list You will be able to promote their own products and other people themselves and the conversion rate will be higher than if it tried to promote people who have never heard of you before. It is also more profitable – because there is no charge for Ads

For this reason, traders are focusing on building your list of email subscribers first.

Make a list of loyal subscribers and thousands has an asset that will earn you income as long as you have your business.

can manage that asset to the answering machine. And it is the main reason not to never compromise on quality of service Use automatic response.

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